HOW DID JACK BECOME JACK?

The first JACK FM station was launched in Vancouver, Canada in December 2002. Overnight the listening public catapulted the station to number one in the adult ratings.

Although the initial product design was clearly novel (a 1200 song library spanning 4 decades, packaged with a playful and campy attitude), it became clear that a deeper chord had been struck.

In 2003, Pat Bohn (Canadian-based Bohn & Associates Media Inc.) and Garry Wall (American-based Wall Media) agreed to license the JACK FM brand in the United States and together formed SparkNet Communications LP.

In March 2004, the first American JACK FM station was launched in Denver, Colorado.

Today, JACK FM has 14 million weekly listeners worldwide and is respected as the leader of the Adult Hits radio format. SparkNet has overseen JACK's growth in 61 markets and received trademarks in 72 countries worldwide. JACK FM has now launched in the U.K., Russia and Austria and is engaged in partnership negotiations in other Global markets.




SparkNet Communications is an international radio consultancy that specializes in programming, licensing, marketing and strategic consulting. We are the owners and managers of the JACK FM® radio brand in the US and internationally, working closely with licensees to grow, develop and maintain the integrity of the brand. SparkNet Communications has announced the launch of SparkNetworks, a full service syndication and marketing company beginning March 1, 2010.

SparkNet Communications is an active partner with the licensees in the growth and development of the JACK FM brand. SparkNet has committed sizable resources to ongoing brand research and organizing the JACK FM Brand IQ. Through our brand summits and proprietary materials, including Playbooks and Brand Books, SparkNet shares and pollinates the very latest knowledge.